In the Indian market, Volkswagen India has reformulated the prices of the Volkswagen Virtus sedan. The revamp encompasses discounts on a range of entry-level models, discounts on a range of mid- and high-end models, and promotional offers on 2025 stock, making Virtus a good buy for customers.
Volkswagen Virtus Price Revision Explained
The current price adjustment introduces variant-specific changes into the Virtus line.
- The entry-level affordability has been enhanced with the Virtus Comfortline 1.0-litre manual, the entry-level model, costing less by up to Rs 70,201.
- Selecting automatic variants has also been discounted by a small percentage.
- Other variants such as Highline, Topline and GT variants are currently priced more expensive by Rs 21,000 to 45000 as compared to earlier.
- Volkswagen has dropped the GT Plus Chrome 1.5 MT and GT Plus Sport 1.5 MT.
- After these changes, the Virtus price range has a new beginning in around Rs 10.50 lakh up to about Rs 19 lakh (ex-showroom), depending on variant and location.
The pricing is evident as it is aimed at increasing the showroom traffic by setting the price low initially, but preserving the premium positioning of the trims with features.
Volkswagen Virtus 2026 Prices Announced
Virtus is another model in which Volkswagen has made additional changes to its pricing as part of its 2026 model year update.
- The Comfortline version with a manual has also been reduced by up to Rs 84,000, which solidifies its value-for-money selling point.
- The price increase for most other variants has been in the range of Rs 4,000 to Rs 51,000.
These modifications are geared towards ensuring that the Virtus remains competitive in the midsize sedan market, besides getting the market ready to accept future modifications.
Discounts of Up to Rs 1.26 Lakh on Volkswagen Virtus
Besides the official price change, the Volkswagen dealerships are also offering huge discounts on the unsold 2025 Virtus.
- The Comfortline MT variant attracts total benefits of up to Rs 1.26 lakh, including cash discounts, exchange bonuses and loyalty benefits.
- Highline and Topline are mid-spec variants, which attract benefits between the range of Rs 70,000 to Rs 1 lakh, based on availability.
- The higher variants of GT are usually subjected to lower cash discounts and advantageous exchange and corporate schemes.
Discounts are variable depending on location and dealership, and depend on the availability of stock.
What This Means for Buyers
- The Virtus has a lower entry price, as well as high dealer discounts
- The buyers will have the maximum savings as they can choose manual variants and the My2025 stock
- An opportune moment to buy a customer who wants a turbo-petrol midsize car
- Updates are likely to be introduced, which is why existing offers are appealing to low-end consumers
Conclusion
The updated pricing and price cuts of up to 1.26 lakh have made the Volkswagen Virtus one of the most interesting midsize sedans in India. The buyers who intend to make purchases soon in future can enjoy lower base prices and good dealer-level offers until the next update comes.
